Hi, my name is Haley Mittelstaedt.
I'm a health care designer who solves complex problems through creativity.
Currently Design Strategist on the Strategy and Innovation team at Memorial Sloan Kettering. Previously Product Designer for Caribou Coffee, and UX Designer at ICF Next and Mirum.
Design approach
My background spans healthcare, retail, restaurant, and finance industries and includes Strategic Design, User Research and UX/UI Design. Below are approaches and activities in my toolbox and examples of projects where I’ve applied them.
Contextualize
Find new directions and opportunities for innovation
Trends Mapping
Competitor Analysis
Horizon Scan
Empathize
Identify users’ needs and insights through qualitative research
User Interviews
Empathy Mapping
Discovery Workshop Personas
Define
Document user insights, mental models and research outputs
Conceptual Model
User Journey Map
Information Architecture Service Blueprint
Prototype
Design artifacts at minimum fidelity level necessary to gather users insights
Ideation Workshop Wireframes
UI Design
Concept Design
Validate
Verify understanding of user needs and test design decisions
Usability Testing
Concept Testing
Tree Testing
MSK’s new participant-centered clinical research platform
(case study)
Trends Mapping Competitor Analysis Horizon Scan User Interviews Discovery Workshop Conceptual Model Concept Design Concept Testing
Redesigning Caribou Coffee’s “order ahead” mobile app
(case study)
Competitor Analysis User Interviews Discovery Workshop Information Architecture User Journey Map Wireframes Usability Testing Tree Testing
Delivering personalized care with MSK’s “patient values”(case study)
User Interviews User Journey Map Information Architecture Wireframes
UI Design Usability Testing
Modernizing Commerce Bank’s website and mobile experience
Competitor Analysis Discovery Workshop Conceptual Model Information Architecture User Journey Map Wireframes Usability Testing Tree Testing
Mining MSK’s chart click data for care team insights
User Journey Map Information Architecture Wireframes UI Design
Usability Testing
Developing MSK’s platform for digitized pathology consultations
User Interviews Wireframes UI Design Usability Testing
Rethinking MSK’s appointment scheduling experience
Competitor Analysis User Interviews Empathy Mapping Personas
Designing MSK’s new remote second opinion platform
User Interviews Service Blueprint
Other Projects
Throughout my recent MFA program at Parsons I not only had the chance to experiment with and design concepts utilizing emerging technologies, I also taught programming skills to college students and youth from 10-16 years old.